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launch14
For brands that outgrew themes

Custom Medusa storefront. Live in 14 days.

You bring the brand and the catalog. We ship a Medusa backend with a Next.js storefront — your UI, your catalog, cart, checkout and payments wired end to end. Flat fee, and the repo is yours.

  • €4,900 flat Store Sprint — no retainers, no scope creep
  • Medusa backend + Next.js storefront — you own the repo
  • One senior engineer — no juniors, no agency bench

Book a 20-min call

Free, no pitch deck — talk to the engineer who would build your store

This is the shape of store a Sprint delivers

Built by an engineer who shipped at

  • PGE
  • ING
  • LOT
  • Onet
  • McDonald's

How we work

Two stages. One clear path to a store that sells.

Stage 1 ships a branded Medusa storefront you can take toward launch. Stage 2 extends it — migrations, B2B, multi-region — only once the store is live and you know what you actually need.

  1. Stage 1 — start here
    01
    14 days
    €4,900 flat

    Store Sprint

    • Storefront UI designed around your brand
    • Medusa backend + Next.js storefront, deployed
    • Catalog, cart, checkout and one payment provider wired
    • Your product data loaded — order and customer history is Stage 2
    • Repo, docs and credentials transferred on day 14
    Best for: Brands leaving theme hell. Teams that want headless commerce without a six-month agency program.
  2. Stage 2 — when you're ready
    02
    4–12 weeks
    from €9,500

    Growth build

    • Full migration from Shopify or WooCommerce — orders, customers, SEO redirects
    • B2B pricing, quotes and company accounts
    • ERP, PIM, multi-region and multi-currency
    • Same codebase as the Sprint — no rewrite tax
    • Source code yours forever
    Best for: After the Sprint store is live and the backlog is written by real traffic, not guesses.
  3. Add-on

    Campaign tracking

    Google Ads, Meta, Instagram, TikTok and the rest. Browser tags plus a server-side path, so the conversion still lands when the cookie does not.

    €1,500 flat

    See what's included

Ship the storefront for a flat fee. Then extend modules, regions and integrations — never the other way around.

Add-on · €1,500 flat

Ready for any campaign. Tracking that still lands.

The Sprint ships the store. This wires the measurement before you spend. Same conversions, two paths: the usual tags in the browser, and a server-side send that does not depend on the cookie.

  • Google Ads

    Tag on the storefront, plus enhanced conversions from the server.

  • Meta & Instagram

    Pixel in the browser and the Conversions API from the server.

  • TikTok

    Pixel in the browser and the Events API from the server.

  • Whatever else you run

    Pinterest, LinkedIn, Snap and the next platform the campaign needs. Same pattern.

Standard

Tags in the browser

Page view, add to cart, checkout and purchase, fired the way each ad platform already expects. This is the setup every media buyer knows how to read.

Server-side

The same event, without the cookie

Safari, ad blockers and a rejected cookie stop the pixel. The server still sends the conversion, so the campaign is not blind the moment the browser opts out.

  1. 1We name the conversions that matter — purchase, lead, booked call — and nothing else.
  2. 2Standard tags go on the storefront.
  3. 3Server-side events mirror them, from your own domain.
  4. 4We test each platform before the first euro of spend.

€1,500

Flat. Not folded into the €4,900 Sprint. Add it with the build, or the week you turn ads on.

Add tracking to the Sprint

Both paths, one price. The store and the measurement ship as one system, not a tag bolted on after the campaign is already live.

Want the Sprint plan + example SOW?

Real Statement of Work, day-by-day timeline and the deliverables list — including what we deliberately leave out of the 14 days. One email. No funnel.

Real Statement of Work, day-by-day timeline and the deliverables list — including what we deliberately leave out of the 14 days. One email. No funnel.

One email. No funnel. Unsubscribe in one click.

Reference build

What a 14-day Store Sprint actually ships — a storefront, an admin and a checkout that takes money.

F
Feezy
Headless commerce / Medusa + Next.js
Visit store
  • 14 days
    Brief to deployed store
  • Medusa
    Backend + Next.js front
  • Stripe
    Checkout wired end to end
Problem
Most brands reach us in the same spot: the theme is fighting them. Checkout cannot do what the business needs, the catalog has rules no app supports, and every customisation is a plugin stacked on a plugin. Going headless is the obvious answer — and every agency quotes two quarters and a discovery phase for it.
Approach
The Sprint compresses that into two weeks by fixing the scope up front. Medusa handles commerce primitives, a Next.js storefront carries the brand, and one senior engineer builds both — no handovers between a strategist, a designer and three developers. You review a working URL on day four and again mid-sprint.
What ships
On day 14 you get a deployed storefront with catalog, cart, checkout and payments, the Medusa Admin to run it, and the repo in your organisation. Migration of order history, B2B pricing and multi-region are scoped separately as Growth work, so they never quietly push the launch date.
The Sprint exists because every store we saw stall had the same cause: an open-ended scope. Fix the scope, ship the storefront, then extend what real customers actually ask for.
Jan Szarras - Founder, Launch14
Feezy storefront home page with hero and featured products
Homefeezy.pl
Feezy product listing with categories and filters
Catalogfeezy.pl
Feezy product page with price and add-to-cart
Productfeezy.pl
Feezy cart and checkout step with delivery and payment
Checkoutfeezy.pl
Book a store review

Medusa storefront we shipped — see it live at feezy.pl

The 14-Day Store Sprint

What happens between brief and handoff

From a brand and catalog brief to a storefront you can click, share and take toward launch.

Tap a step to see what happens

Day 1 · Step 1 of 5

Brief → written scope

A 30-minute call on brand, catalog shape, payments and the flows you cannot launch without. Within 24 hours you get a tight Statement of Work — pages, modules, and an explicit list of what sits outside the 14 days.

  • 30-min call — brand direction and catalog shape is enough
  • We pressure-test the scope together
  • SOW in your inbox within 24h
01 / 05

Why Medusa + Launch14

Own the commerce stack. Skip the theme tax.

Themes and page builders hit a wall the moment you need custom checkout logic, unusual catalog rules, or a storefront that actually looks like your brand. Medusa gives you an open commerce engine; we ship the branded Next.js storefront on top of it — flat fee, one engineer, two weeks.

01 / Dedicated UI

Your brand in code, not a logo swapped into a template

Layout, typography, product cards, cart and checkout built around your identity. Customers land on something that feels like your brand instead of the same template they saw on three other stores this week.

01/ 03
02 / Headless that actually ships

Medusa backend and Next.js storefront in one Sprint

Catalog, cart, checkout, payments and admin — wired and deployed. You get a store you can run and extend, not a forty-page architecture document and a quarterly roadmap.

02/ 03
03 / Flat fee, clear edges

You know the price and the scope before day one

The Sprint is fixed in price and in scope, and the SOW says out loud what waits for Stage 2 — data migration, B2B flows, ERP. No retainer hiding in the contract, no discovery phase billed by the hour.

03/ 03

Meet the founder

One person leading the work.No black-box agency.

Jan Szarras - founder of Launch14
Available for new builds
Founder
Jan Szarras

Jan Szarras

Founder

Founder @ Launch14. 21 years shipping software for enterprise and scale-up teams.

21 years building software for brands like PGE, ING Życie, LOT and Onet, plus my own Medusa store running in production. I have watched enough e-commerce projects stall to know the pattern: the scope is open-ended, the agency bills discovery, and the store is still not live nine months later. The Store Sprint is the opposite deal — one senior engineer, Medusa and Next.js, a fixed price, and a storefront you can click in two weeks. The repo is yours on day 14.

  • 21 yrs
    Building software
  • 100+
    Shipped products
  • 2
    Agencies founded / led
“Stop fighting your theme. Ship a storefront you own.”
- Jan Szarras

Why teams move

Why brands leave Shopify and WooCommerce.

Three walls that show up again and again on the first call:

  • Platform cost

    You pay per order for logic you already own

    Platform fees, app subscriptions and per-transaction cuts scale with revenue, not with the work involved. On Medusa the store runs on your own hosting, and the apps you replaced are code in your repo.

  • Checkout limits

    Checkout is the one thing you cannot change

    Bundles, deposits, B2B pricing, unusual shipping rules — hosted checkouts allow exactly what the vendor allows. Medusa exposes the cart and order flow as an API, so the rules follow your business.

  • Ownership

    Theme plus plugins is not a codebase you own

    Migrating away from a theme means rebuilding it. After a Sprint the storefront is a Next.js app in your repository — any competent team can pick it up, including one that is not us.

FAQ

Questions, answered.

What brands usually ask before booking the call.

Drop your email. You get the 14-day plan, the example SOW and our stack notes. We follow up only if it makes sense.